Sawgrass Mills

Sawgrass Mills
6:30 am
Thu January 24, 2013

Sawgrass Mills And The Luggage Phenomenon

Credit Kenny Malone

Listen to radio story here.

If you had to distill the Sawgrass Mills phenomenon into one image, it would be this: a lieutenant colonel in the Brazilian army weaving through a river of humanity while tugging around a tiny purple piece of carry-on luggage.

About 13 miles west of Fort Lauderdale, on the edge of the Everglades, is a place widely considered Florida’s second-largest tourist destination. It’s not a theme park. It’s not a beach. It’s not the Everglades. It is, according to the owners, the largest collection of outlet and retail value stores in the country.

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